What’s the best way to promote your fashion brand? Video of course! Fashion brands, from luxury to boutique, are increasingly using video to promote their latest collections. Video and the fashion industry go hand in hand as they are both about the visual medium.
We know that the average user spends 88% more time on a website with video, and fashion brands such as ASOS and Zara are currently using video on their online stores. Also 90% of consumers say that videos help them make buying decisions, showing how important video is to close a sale. Still photos aren’t enough anymore, consumers expect video as it’s everywhere online.
Here is where &video can help your fashion brand stand out from the others and create fresh and on trend videos. At &video we also create tailored content that represents your brand.